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Picking a keigo AI translation tool — Google vs DeepL vs ChatGPT vs business-specific, in seven dimensions

8 min read

Several AI translators now claim "keigo support". The quality difference between general-purpose tools (Google Translate, DeepL, ChatGPT) and business-specific tools (BizHonyaku, Yarakuzen) is large in practice. This post lists seven criteria for picking the right keigo translator for your team.

1. Default keigo level

Given Please review this document:

  • Google: この文書を確認してください (polite, neutral)
  • DeepL: この文書をご確認ください (slightly more polite)
  • ChatGPT: こちらの文書をご確認いただけますでしょうか (humble + polite)
  • BizHonyaku (external setting): ご確認のほど、よろしくお願い申し上げます (with cushion)

2. Context controls

Quality of keigo depends on context. Look for: recipient type (peer / boss / client), document type (email / contract / memo), relationship state (new / ongoing / apology), tone (concise / formal). Google has none. DeepL has glossaries. ChatGPT does it via prompt. BizHonyaku has dropdowns.

3. Double-honorific detection

Phrases like ご確認頂戴いたします and お送りさせていただきました are over-polite errors that Japanese readers spot immediately. Generic tools produce them; a good keigo translator catches them.

4. Glossary / style guide

Can you tell the tool "always use 弊社 instead of 当社"? DeepL Pro and BizHonyaku yes. ChatGPT in a prompt. Google no.

5. File format support

Word, PDF, Excel, PowerPoint upload with formatting preserved. Critical for real business workflows.

6. Security & confidentiality

Three contractual guarantees to check: no training-data use, short log retention, encryption in transit and at rest.

7. Pricing model

Per-character / per-page vs flat subscription. Pick based on actual volume, not perceived volume.

When to use which

Read foreign content casually: Google / DeepL free is fine.

Personal business email: DeepL Pro or ChatGPT Plus.

Team workflow with keigo discipline: A business translator like BizHonyaku — dropdowns beat prompts when 10 people are using the same tool.

Confidential documents: Business plan with the contractual guarantees above, or on-prem deployment.